Monday, 4 January 2010

Audience Research - Results






I posted this mood board onto my Facebook site and tagged in all my friends who would be a possible target audience for the magazine, I then posted these questions which I asked them to answer:

- Do you like the colours, Why?

- Do you like the possible names for the magazines? Can you think of any other songs?

- Do you think the images represent each genre (indie and jazz)?

- Do you think the images could be moulded to create the genre of 'indie jazz'?

- Do you like the fonts? Why?

- Do you think the people in the photo's represent the genre?



I felt that these photo's were detailed enough to get a good response from my target audience.

Here is the feedback from my target audience:


This shows that I am on the right track for creating an indie jazz magazine. However, I need to do more research into the fonts I am using. I can do this by looking on sites such as 'dafont' and 'vice' but I need to remember to get the balance beetween indie and jazz. I think that 'The Reed' is a good title for the magazine and those that responded to my magazine seemed to like it. I feel it is a good play on words and is not cheesy, as my audience suggested that La Funk was. Now, I need to begin the planning of my photo's with the feedback from my moodboard in mind and perhaps research different colour schemes as it was thought that my colour scheme for my mood board was quite bland.










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